In today’s job market, social media is an integral part of your resume. It’s not a matter of whether you like it or not, whether you are in a tech profession or not, or whether you “have time” to keep up with it. It’s the new reality.
The attached article and information offers great pointers …
Permanent link to this article: http://pennyleisch.com/wordpress/2012/01/20/social-media-vs-resume/
There’s a growing amount of research that also says people don’t support businesses that aren’t current, and that means being present on Twitter and Facebook and having a website that looks like you update it regularly.
Permanent link to this article: http://pennyleisch.com/wordpress/2010/06/23/you-and-your-business-need-twitter/
Most small business people and freelancers do their own marketing, especially in the present economy. Many work hard to keep up with new venues in advertising and the new technology that goes with it. I sympathize. I struggle with these things too. However, it never ceases to amaze me the number of postings I see that are poorly written. You may hurt your image, and your credibility, when you take on too much or try to reach beyond your abilities in these areas.
Permanent link to this article: http://pennyleisch.com/wordpress/2010/01/05/bad-writing-and-bad-marketing/
